- Website Design
- Print Design
- Website Hosting
- Search Engine Optimization
- Email Marketing
Starting a web project can feel complicated, but Piper Web Design breaks down the development into manageable parts and provides a step-by-step planning guide to streamline the process.
By asking the right questions and intently listening to the answers, we can recommend the most realistic, achievable and economical solution for your specific needs. We can provide a basic 5-page starter website package, content management system or an e-commerce website, depending on your target audience and marketing plan.
If your business or organization has an existing website, but you feel that it needs a fresh look, or an update in functionality, we can help with that too. We specialize in creating customized and professional websites, capable of effective communication with your clients, customers or potential customers.
Give us a call, or send us a quick email, and we'll be glad to talk with you about your project!
Print / Logo Design
Your logo is that one "image" that people will associate with your organization or business, and we can create a custom logo that your customers will remember. Having a professional looking logo, that accurately reflects your business is essential, and will contribute to your long-term success. Whether we re-work your present logo, or create a new logo, the end result will be a design which identifies your business uniquely and that will stand out from the competition.
We can also design and print business cards, letterhead, postcards, door hangers and more!
We create customized online stores for small to medium size businesses using our favorite platform - Big Commerce. Or if you prefer, we can help integrate other solutions including PayPal buttons or PayPal merchant accounts.
Understanding your business enables us to create a design based on your business operations, providing the features and options that will best fit your organization's mission.
Designed to enable your customers to enjoy their online shopping experience, our customized ecommerce solutions also feature many advanced options that only the largest storefronts can offer. There are many e-commerce solution providers that charge exorbitant set-up fees and large monthly fees, but we are not one of them. Because we have experience in designing and developing with the Big Commerce Platform, we can offer high functionality with low monthly fees, passing on significant savings to you.
Website Hosting & Domain Registration
If you do not already have a web-hosting provider, we offer our clients web-hosting plans that are reliable, affordable, and offer features such as free email accounts and support. With every new website design, we include the first year of website hosting for free!
Establishing and registering an effective domain name for your business is an important first step. If you do not currently have an internet domain name registered, we will assist you choosing an appropriate domain. Generally, your domain would include all or part of your business name, product or service, and possibly the location in which you do business. We make sure that you are listed as the owner of your domain and offer the first year of registration free with every website design project.
If you already have an existing domain, we can facilitate the transfer, or leave it with the current registrar. The transfer service charge along with the first year registration is also free with every website design project.
Search Engine Optimization
SEO, or search engine optimization starts with a great design, meaningful structure, and unique and compelling content. With every website design/development, we offer a standard site-wide and on-page SEO package which will help establish and improve your company's online presence.
We use "organic" optimization in contract to paid advertising such as Google's Pay-Per-Click. In addition Piper Web Design does only White Hat SEO which is the usage of SEO strategies and techniques that focus on a human audience as opposed to search engines, and completely follows the rules and policies of search engines. White Hat SEO also called Ethical SEO, is more frequently used by those who intend to make a long-term investment on their website. In contract, Black Hat SEO which utilizes practices which may give your site some short-term advantages, can result in your website being banned by the search engines.
We optimize accessibility, URL structure, sitemaps, keyword research, image SEO and effective meta-description tags. We can also provide more extensive SEO on a monthly/quarterly basis.
Email newsletters and marketing emails are essential tools for most businesses. Why? You can keep in touch with past customers or clients, communicate recent news, update your customer base with new product offerings, and market your products to those visitors who have expressed interest but haven't yet committed or purchased. In short, email is still likely to be one of your most cost effective marketing methods.
We can help you enhance your newsletter or email campaign with an attractive customized template to complement your company's branding. We work primarily with Mail Chimp and Constant Contact, but we can also design a template using your current provider.
Maintaining your website will help your organization or business grow by building relationships with clients, converting visitors to leads and developing new contacts and business ideas. An updated website is a website visitors keep coming back to and speaks of your professionalism and authority in your field.
Whether Piper Web Design developed your website or not, we offer monthly plans for website maintenance starting at $30 per month. Typical website updates include: update or change text, add or remove images, upload and add video, upload and add PDF or DOC files, create a new page, add an employee, add a testimonial, create a form, add email addresses, add events, promotions, sales, or coupons.
In addition, we provide you with monthly or quarterly analytic reports and other SEO services, depending on the plan chosen. You'll be able to see what pages are visited most often, where your visitors originated, how many unique and returning visitors you have had, and much more.
Managing a website in-house can be costly, and a website maintenance plan can assures you that you have a qualified professional on your side, ready to help. Call or email us if you are interested or have any questions, and we'll plan the solution to meet your unique needs.